BUILT FOR PROPERTY. BUILT FOR PEOPLE.
THE LEAD CONVERSION SYSTEM

Property enquiries intoviewing opportunities.

AI that replies, qualifies and follows up on your existing WhatsApp. Your agents take it from there.From first WhatsApp message to booked viewing, with AI.

Free AI Ops Audit. A clear map. No obligation.

Contemporary tropical home at dusk; move over the image to reveal its warm lights
SPACE FOR WHAT COMES NEXT.
NEW PROPERTY ENQUIRY23:08

“Hi, is this still available?
Can we arrange a viewing?”

Binaan is on it
FROM FIRST MESSAGE TO

A viewing worth your time.

A CLOSER LOOK AT THE SYSTEM Illustrative scenario · AI-generated image
THE LEAD CONVERSION SYSTEM

Your existing WhatsApp

Respond. Qualify. Follow up.

Built & run for your agency

01 / THE FOLLOW-UP GAP

You paid for the enquiry.Then the conversationwent quiet.

More ad spend won’t fix what happens after the message arrives.

01

The reply came late.

Your agent was in a viewing.
The buyer kept looking.

02

Intent went unnoticed.

The serious buyer looked just
like every other unread chat.

03

Follow-up slipped.

“I’ll get back to them” became
a lead nobody heard from again.

That space between enquiry and viewing?
That’s where Binaan works.
02 / THE SYSTEM

Every message.A little more momentum.

From first message to booked viewing, automatically.
One connected system on your existing WhatsApp.

01/ 03

Be there for the first message.

The late-night enquiry. The message during a viewing. Your AI assistant starts the conversation, answers the question and gathers what matters — even when your team is busy.

Name. Budget. Area. Property type. Timeline.
02/ 03

Know who is ready to move.

Intent matters more than inbox order. The system sorts each enquiry against rules built with you, then routes serious buyers to the right agent with a plain-English briefing.

Your definition of a good lead. Built into every conversation.
03/ 03

Stay in the conversation. Naturally.

A ready buyer gets a path to a viewing. Someone still looking hears about a relevant match. Someone further away stays in touch, without the pressure. Every lead has a next step.

Relevant follow-up, shaped around each buyer’s readiness.
THE SYSTEM AT WORKILLUSTRATIVE FLOW

Your agency’s WhatsApp

The number your buyers already know

PROPERTY ENQUIRY

Hi, is the garden unit still available?

YOUR AI ASSISTANT

Hi! Yes, it is. Are you looking for your own stay or an investment?

Own stay. We’re hoping to move soon.

A conversation starts. A lead record takes shape.
One system. Every step connected.
01/ 03

Be there for the first message.

Your AI starts the conversation and gathers what matters, even while your team is busy.

Name. Budget. Area. Property type. Timeline.
THE SYSTEM AT WORKILLUSTRATIVE FLOW

Your agency’s WhatsApp

The number your buyers already know

PROPERTY ENQUIRY

Hi, is the garden unit still available?

YOUR AI ASSISTANT

Hi! Yes, it is. Are you looking for your own stay or an investment?

Own stay. We’re hoping to move soon.

A conversation starts. A lead record takes shape.
Less sorting. More meaningful conversations.No new dashboard. No seats to manage.
03 / START WITH CLARITY

Before we build,we find the gap.

The AI Ops Audit.

We walk through your enquiry flow together: the first reply, the handoff, and the follow-up that does or doesn’t happen.

You leave knowing where conversations stall, what that may be costing you, and what’s worth changing.

We map where your enquiries stall and what’s worth changing. Your free Gap Map is yours to keep.

30–45 minutes Free. Yours to keep.
Book your AI Ops Audit

If we don’t see a real fit, we’ll say so.

BINAAN / OPERATIONSWORKING TEMPLATE

Your Follow-Up
Gap Map.

PREPARED FORYour agency
WHERE ENQUIRIES ARRIVE

Portals · Meta ads · Walk-ins
Referrals · Website

01

First replyResponse time · after-hours coverage

02

QualificationHow your team identifies intent

↳

Where conversations go quietIdentified together on your audit

03

Follow-upDay 2 · day 7 · day 30

YOUR ESTIMATED ANNUAL GAP

Leaked enquiries × your close rate
× your average commission

YOUR TAKEAWAY

Your Follow-Up
Gap Map.

  1. 01First reply
  2. 02Qualification
  3. 03Follow-up
  4. ↳Where conversations go quiet

Your one-page map, sent within 24 hours of the call.
Whether or not we work together.

DESIGNED FOR YOUR KIND OF AGENCY

Already generating leads.
Ready to work them better.

For principals of boutique residential agencies in Klang Valley and Johor Bahru.

5–50 agents30+ monthly enquiriesWhatsApp at the centre

If you’re a solo agent, part of a large franchise network, or need more enquiries in the first place, this is unlikely to be the right starting point.

A FEW THINGS, ANSWERED

Good questions.

04 / YOUR NEXT MOVE

Let’s find your
room to grow.

Start with an AI Ops Audit.
Leave with a clearer picture of your agency.

30–45 minutes, at your pace An online conversation Your Follow-Up Gap Map, free
A LITTLE PREPARATION GOES A LONG WAY.

Bring rough enquiry numbers, team size, average commission and close rate.
Estimates are more than enough.

AI OPS AUDITON US
01Your agency
02Your time
FIRST, A LITTLE CONTEXT.

Tell us about your agency.

How many agents are on your team?
Property enquiries in a typical month?
Where do you primarily operate?
No obligation